Week2

Motivation

The Term Metaverse

Meta: More comprehensive
Universe: The world of human experience

The very somewhat-first Metaverse

Object, space designed by human users
People chatting

Definition of Metaverse

Brand new term and the terms are scattered all over in
Virtual is somewhat accompanied with this term
Dictionary itself is somewhat confused
Physical to Cyber, Cyber to Physical
Mirror virtal to the physical world. Similar to Digital Twin
Often confused with Digital Twin

CPS and DT have difference
DT: Not controlling Choose something, but do not change the real world itself
Copy and paste
CPS: Action has to be proceeded
Metaverse virtual happening, also have to happen in the real world
ex. Smart factories, Manufacturi
Evaluate -> Verify -> Product designed and make it
Metaverse intertwine all the concepts

CPS Platfom

Not really virtual, but
Connected cloud, as a cyber
Send data, action happening as a cyber as well
Cyber is more like data interaction, structure happening in the machine
Agricultural Robot appication is cyber
WEnt too far
6G communications
:High speed network, link to cyber space?
Idealistic, not really happening, don’t care about commercialization

Metaverse Architecture

-No Definitive Architecture of Metaverse Yet Don’t have standard structure depends on how developer design the architecture
Layer out, trying to make a standrd system
Unify as Metaverse Ecosystem & Technology
Right:
Layer up
Interactive more than software system
Put all the good terms here

Platform Structure

Design your metaverse structure
Infrastruacture + Engine(Platform) + Application(ex. 3D rendering, interaction, and design of objects)
High speed network + Expensive servers aaare more like infrastructure level

Network Structure

-High speed data rate
More than 1Ggps
Less than that, too slow, like pixelrated env
-High throughput rate
Data rate to secure real time metaverse experience
-Metaverse plarform to User has to be alight
5G standardize to AR, bt unfortunately it fails
5G starts to become part of history and looking forward to 6G

Network Structure

Data Rate Milestone
Full 3D, 1Gbps is minimum
Healthcare portion, Data Rate Req min 10Gbps
Connected to switch 10Gbps

Types of Metaverse

MEtaverse Type1: 3D Social Network
Virtual env + user interactions
Example: Decentraland
Interacting together
Not distributed, high cost
High computing resources, excessive amount of budget
Metaverse Type1: 3D Social Network
Very test oriented env
Physical to virtual, virtual to
Viewing, directions will be a lot different
Metaverse Type2: Purpose-based
Virtualization of Purpose-based
Environment
-Virtual Conference Call
Example: Gather town
Digital Campus: Create campus in virtual class
Daily life in campus in virtual world
Most company aim to, working forward to
Hyundai employees gathering, chairman speech

Translate to different perspectives

Metaverse Service Examples

Minecraft
-Sandbox Game fully released in 2011
-Iphone4, efficient, and can run own server
-locally run and
-Going into certain network
-Pixelated env. Additional advantage, real created env, go to places
Decentraland
BS
How we created the world
Real-time Layer > Land Content Layer > Consensus Layer
Decentralized, sell land inside the virtual env
Traded token nft
Distributed network structure
decentralized autonomous
Company, logo and brand, using for advertising purposes. Purchased digital asset
-Try something on ?
-3D-based Virtual World in 2020
Browser based ip, web url can access the virtual world
SImple to access than installing
2~3 minutes to get in there
Gathertown
Emulated game style appealing to many companies
Simplified 2D platform also treated as a new metaverse space
Pixelated style, game style
Chat, far away, cannot hear
Many organizations used this

Metaverse Platform/Service Example4

Financial Sectors
-KB
Sensation, wearing headstep, type in with the controller, not making any sense
Required to have a VR headset
-Shinhan and Wooribank
Shinhan
Much more reasonable
Saving services, investment, walk around like getting advantages, try to do something
Woori
Used Geppeto Platform
=> Conservative companies. Try to put everything under their platform. But it failed
-Spain CaixaBank
Bought a land, banking service to docker
Not work as they thought
Integrate banking service to metaverse
Existing world with <b Difference
They want to build their own world, communicate, excess in that world
Try to connect with existing virtual world
New users access real world, user friendly
-Credit Suisse
Metaverse Eco-system
Consumer-Enterprise Users
Software + Hardware + Semiconductors(Operate in any kind of devices)
Telecom Services, korea there
Very limited amount of entities, we have metaverse alliance and doesn’t work as it is

Considered new technology
5 stages
Middle ground crashed, has a potential to grow up again
Big coin
Peak -> Crash -> Coming back
=> Gardner, Metaverse is at the beginning 2022
Now
AI is going on the top, and AI is everywhere, metaverse gone? Remove it?

Technology

Trend Rador
View where technology stands
Far from the future, there are potentials,
Decentralized Identity: Identity in digital way
Not happen very soon, not popular next 5 years, but will become popular in 6~8 years
Marked as Triangle; will be more than 10 years
-Usually industry adapted -> Consumer start to use technology
Multimodal UI: Everyone always using it

3D Graphics
-Rendering and Computation are all we matters

Simple device like watches
=> Real world experience already in computer laptop..
Example: Unreal Engine
Making 3D world like boundary between unreal and real… Unreal looking like real one

Device Level
-VR Headset is the major one
Example:
-Google Glass (Google cardboard..)
-Meta Quest3
Really into making this devices
MetaQuest only used for wifi module. Need to be at home, stationary
1/5 Apple Vision Pro
-Apple Vision Pro
UI for computer
Apple has an interest in metaverse as well

Newtork Level
5G failes, everyone talking about 6G
Wifi, but cellular network, not get the full experience of metaverse

Platform
-Cloud, SGN
-Different level of architectre and Platform
General sense of architecture, but how they build it depends on companies

Platform Business Type

Deciding on the right platform is a complex question
Should we focus on development, payment processing, or another area?

-Advertising campaign
-Floating around the 3D Rendering

Automative OEMs
Designed their vehicle, play vehicles into the game
-BMW JOYTOPIA Platform
Created their own platform
Try to find a new business, What kind of new business is mixed up

ICT Company

Automative Industries
-Progress has been made
They don’t have what is happening in the vehicle

Mobility Services
Target vehicle to create something new
Micromobility
No way full metaverse experience

Future Communication
-Metaverse needs much significant bandwidths and network capability
2030 6G

Think about Metaverse

McKinsey Proposal 10 layers, but professor Enabler: more like application
https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-the-metaverse
Telecommunications far behind

Think about Metaverse

Still people think about metaverse, in a simple way
People far behind it, but realizing a little bit
Virtual world, expecting same experience as the real world
This scope is a view of the customers
Metaverse Experiences
NFT almost died
Experiences Wanted
Senior executives look like.. <picture?>

Conclusion